Mexico has dropped from the 10th most visited country in the world to the 13th, according to the World Tourism Organization. Cruise ship passenger arrivals declined by 22 percent. In spite of that, travel industry earnings last year increased to $12.7 billion, much better than the $11.8 billion registered in 2011. “More important than the number of tourists we attract is the amount of money they bring in,” said Rodolfo López Negrete, general director of the Mexican Tourism Board. “The average international visitor to Mexico spends $760 and that is not including the cost of getting here.”
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Jimm Budd
Reporting From Mexico City
Member of the Society of American Travel Writers
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